Born from the fusion of AI, robotics, and human expression, Sir Martian is an interactive robot that transforms street portraiture into an immersive experience. Using generative models in vision, language, and style transfer, it reads the visitorโs face and personality in real time to create bespoke line-art portraits. Showcased at Cannes, IBC, and AWS ExecLeaders, the installation demonstrated the capability to blend AI, fabrication, and storytelling into a seamless interactive moment.
(2024) ๐ซ๐ท๐ช๐ธ๐บ๐ธ๐ณ๐ฑ
#interactive #installation #robotics #AI #fabrication #immersive #gadget


An immersive, all-day event that offered a welcoming and interactive experience where attendees were invited to explore creative and tech panels throughout the day. From the initial invitation stage, we carefully curated a custom experience to accommodate hundreds of attendees. The event space was designed to seamlessly integrate with and enhance Google's brand, both in spirit and aesthetics.
(2024) ๐บ๐ธ
#interactive #installation #AI
#fabrication #immersive #gadget
An immersive and playable space showcasing new Android features empowered by AI. From concept, and strategy to execution, we turned its footprint into a welcoming interactive experience that invited attendees to explore creative and tech possibilities enabled by the latest version of Android.
(2024) ๐บ๐ธ
#interactive #installation #AI
#fabrication #immersive #gadget


A set of installation to the 'UnboringMyBoardroom' that shows off what Pinterest does best. They picked three agencies (JOAN Creative, McCann New York and Mojo Supermarket) to create the most epic boardrooms possible, using Pinterest to discover the best ideas to bring them to life.
(2023) ๐บ๐ธ
#interactive #installation
#fabrication #immersive
Ranging from large and complex to smaller self-assembly puzzles, the boxes were produced and shipped across the US and Europe to influencers, press, fans, and even film director. The challenges were solved during livestreams, watched by over 30 million people.
(2023) ๐บ๐ธ ๐จ๐ฆ ๐ช๐ธ ๐ฆ๐ฉ ๐ณ๐ฑ ๐ฎ๐น ๐ซ๐ท
#interactive #installation #fabrication #immersive #robotics #animatronics #gadget #content


A huge booth for attendees to create their own version of some famous emotes. After the animated emote was created, we even had the chance to showcase some of them on displays around the site. We also created a huge POG head to be used as a photo op.
(2023) ๐บ๐ธ
#interactive #installation #fabrication
#immersive #gadget #content
The #HeartOfBrazil merged an animated film, wristbands, and augmented reality to support Brazilian Olympic athletes. Initially, 2,000 wristbands were given as gifts, but growing demand led to an additional 30,000 being sold within a month. Today, over 80,000 wristbands are distributed worldwide.
(2016) ๐ง๐ท ๐จ๐ณ
#interactive #AI #fabrication #immersive #motion #animation #gadget #content #AR


Disney+ Torcida Explosiva (2024) ๐ง๐ท #interactive #installation #fabrication #immersive #robotics #animatronics #gadget #content

Cannes AI Photobooth (2023) ๐ณ๐ฑ ๐ซ๐ท #interactive #installation #AI #fabrication #immersive #live

Mastercard Cheering Cam (2021) ๐บ๐ธ ๐ง๐ท #interactive #fabrication #immersive #robotics #animatronics #gadget #content #live

Visceral Reality 360 (2017) ๐ง๐ท #interactive #installation #AI #fabrication #immersive #gadget #content #VR

Farewell Symphony (2017) ๐ง๐ท #immersive #robotics #animatronics #gadget #content
Hello, Iโm Tom, a Senior Producer operating at the intersection of AI-driven production, experiential work, and creative systems. Over the past 10+ years, Iโve delivered global projects for brands like Google, Meta, Netflix, Coca-Cola, TikTok, and Mastercard, leading work across video, live experiences, and interactive productions. At Superside, I help design and scale AI-powered creative workflows, structuring how video, image, and hybrid productions are executed. My role sits at the intersect production, creative, and emerging technology, translating complex tools and processes into usable, scalable systems. Previously at .Monks, I led large-scale experiential productions across global events such as CES, Cannes Lions, and TwitchCon. I specialize in bridging creativity and technology, connecting ideas, teams, and workflows to build not just outputs, but scalable creative infrastructure.